3-1. Develop and utilize various promotional contents to induce wood-friendly interest |
□ Development of promotional content for 7 types of wood culture for public sympathy | | | |
○ (Information content) Establishment of DB by type of wood culture, production and utilization of digital map | Urgency | Importance | Feasibility |
- Establishment of 7 types of wood cultural resource portals, provision of information, and analysis of user preferences | | | |
- Production and use of digital maps by wood culture type for web maps and services using big data | | | |
○ (Experiential content) Development of content to induce various experiential activities | Urgency | Importance | Feasibility |
- Develop content and prepare operation plans related to things to do, see, and experience activities | | | |
- Designating space for wooden facilities and operating leisure programs to promote understanding of wood culture | | | |
□ Development and distribution of online and offline programs for public communication | | | |
○ (Online content) Analysis of tends by media and development of accessible content to effectively deliver information | Urgency | Importance | Feasibility |
- Development and distribution of visual online content using infographics, YouTube, etc. | | | |
- Development and distribution of virtual experience-type online content such as AR, VR, and Metaverse | | | |
○ (Offline content) Development of on-site wood education and wood culture exhibition content to support the local wood culture community | Urgency | Importance | Feasibility |
- Develop and distribute offline content through the organize and support of the 「National Participation Wood Culture Promotion Group」 | | | |
- Development and distribution of offline content through the organization and support of a 「Wood culture diffusion support group」 for local specialization | | | |
3-2. Development of a wood cultural experience event program to encourage wood-friendly participation |
□ Development of citizen participation program in everyday life to make wood experience part of daily life | | | |
○ (Contest event) Discovering contests through materials and contents of wood culture in everyday life | Urgency | Importance | Feasibility |
- Develop ways to utilize materials such as wood and quality of life, wood and health, wood and community revitalization, etc. | | | |
- Establish a plan to utilize the contest results in connection with program development and related projects | | | |
○ (Cultural event) Promotion of events where people can directly checked and select wood and wood products | Urgency | Importance | Feasibility |
- Preparing plans to expand wood culture festival events, including the ’I Love Wood’ campaign and ‘Wood Week’ | | | |
- Establishment of measures to connect wood industry clusters, collection points, and distribution centers, such as opening a wood material market and wood product exhibition hall | | | |
□ Development of an expert participation program for the industrialization of wood experience | | | |
○ (Expert participation) Discover wood culture events that include all fields of wood use, including architecture, are, and design | Urgency | Importance | Feasibility |
- Developing plans to promote contests, exhibitions, and cultural events such as the 「Wood Culture Fair」 to encourage the participation of wood culture experts | | | |
- Establishment of a plan to share the activities of wood culture companies and wood professional planners to promote the 「Wood culture interpretation contest」 | | | |
○ (Industrialization support) Finding support cultural events to expand the wood culture and craft industry | Urgency | Importance | Feasibility |
- Proposal of a plan to promote industrialization support events through design and idea contests for the use of wood in everyday life and the development of regional revitalization products | | | |
- Prepare a plan to promote start-up support events for each type of wood culture that can be industrialized, such as wooden construction, wood products, and wood experience | | | |